Manila, Philippines 1930's - Famous Santa Ana Cabaret dance hall - Advert card

Description

Manila, Philippines 1930's - Famous Santa Ana Cabaret dance hall - Advert card
An
original
1930's advertising business card from the famous Santa Ana Cabaret in Manila, Philippines, owned by an American, John Canson, a former U.S. Army soldier..This establishment has a great story behind it:
"
American John Canson
arrival in Manila as a regular Army soldier. Like many Spanish-American war Vets he decided to “muster out” in the Philippines. Reportedly, he married a Filipina in 1904 and made a living by operating several small night spots. He managed to put together a group of backers, just before WWI, to open a large dance and dinner Club. That was the beginning of the Santa Ana Cabaret. The building was a vast barn like structure almost the length of a football field and thirty yards wide. Located on the outskirts of Manila, a street car line ran conveniently nearby....
Santa Ana Cabaret was touted by Canson, who had a flair for promotion, as the “Largest Cabaret in the World and the Best Dance Music in the Orient”. The Sta. Ana’s reputation grew in the 1920’s/1930’s. It became popular with all strata’s of Manila. High Society down to ordinary enlisted soldiers and those in between. The Sta.Ana was actually two clubs in one. On one side was an area for the Dinner/Dance Crowd. Tables set with white linen table clothes. Upper echelon military officers and ranking government officials frequented this area. On the other side was an area enjoyed by bachelors and military men seeking a night out. A fleet of Filipina “Taxi Dancers” provided companionship at one peso a dance. The two areas were separated by a white picket fence. Romances struck-up on the dance floor frequently continued on after the Cabaret closed for the night.
*
The outbreak of WWII shuttered the Sta. Ana. Founder John Canson spent the war as a civilian internee in Sta. Thomas University and Los Baños Camps."
*
This a
small photo
advertisement card
.
..
.
measurements:
3-1/4" Wide x 2-1/4" High...8.8.cm Wide x 6.6cm High
*In fine condition
..
See scans for a closer look.
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